Video: What is Joint Venture or Strategic Alliance?

What is joint venture or Strategic alliance 4 Apr

Video: What is Joint Venture or Strategic Alliance?

In today’s world of specialization, if you specialize in one thing and another related, non-competing, business is a specialist in their field, and you have similar target markets, a joint venture or strategic alliance may be beneficial to both businesses.

What is Joint Venture or Strategic Alliance?

  1. Mutual-benefit Joint Venture (JV) – no money swaps hands
  2. Profit-share JV – one partner pays another for referrals, like a commission or affiliate marketing
  3. Other – use your imagination!

Greater Phoenix SCORE offers a class on Joint Ventures & Strategic Alliances. Check our local workshop schedule for details!


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BySCORE Phoenix

The Greater Phoenix Chapter of SCORE is a nonprofit association dedicated to educating entrepreneurs and helping small businesses start, grow, and succeed nationwide. As a resource partner with the U.S. Small Business Administration (SBA), SCORE offers mentoring for small business owners through a large network of volunteer mentors, local workshops, events, and tools.

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